Monday, May 23, 2011

Rang De- Empowering the Impoverished

I had come across Rang De for the first time in March 2010, when I visited an expo by ITsAP at Hyderabad. The first thing that caught my attention was the name itself. I saw a couple of enthusiastic people in Rang De jerseys explaining about their concept and the change they're trying to make, to everyone who showed interest to stop by and see what this stall was all about. I did the same and was really swept off my feet when I heard about low cost Microcredits for the rural and impoverished people

Never in my wildest dreams did I think, that the peer-to-peer lending model could be leveraged to lower the cost of microcredit and in fact, reach out to under-served and impoverished communities. Here was an honest and sincere effort by a determined team of individuals spread over Chennai and Hyderabad to make a change, for the people, for the country. Having formed in 2008, they've grown by leaps and bounds and made their presence felt in other parts of the country, notably Mumbai, Delhi, Bengaluru and even parts of USA. Ace film maker Nagesh Kukunoor and yesteryear actress Waheeda Rehman are the brand ambassadors of this movement.

The name Rang De aptly stands for colour and exuberance which the Rang De team believes in filling the lives of the people they reach out to with, and eventually make poverty history in India.

I wish Rang De all the Luck and Success and encourage everyone else to come and be a part of this movement to make India a more developed and poverty-ridden nation.

More about Rang De...
Rang De is a pioneering web-based social initiative with a mission to provide cost-effective microcredit to low income households in India. Through an online platform (www.RangDe.Org), Rang De enables people to participate in microcredit by lending as little as Rs. 100.
Rang De has reached out to over 5900 entrepreneurs across 12 states by lending Rs. 31mn. Rang De currently funds business, education, and artisan loans. Rang De is a registered non-profit trust.

Details: You might want to read through our FAQs for a comprehensive understanding of Rang De -

Support: Microcredit, Peer-to-peer lending, individual social responsibility, online lending, philanthropy

Note: - More Corporates to participate in our corporate connects program (one time donation which will be rotated as social investments).
- More people to blog about Rang De and on the Rang De blog also. 
- Social media advisors to help us on how to take our social media strategy forward
- Java/JSP Developers who are interested in working for Rang De full time for at least a year.
- Funding for our operations.

This post is a part of BlogAdda's Bloggers Social Responsibility (BSR) initiative. I am exercising my BSR. 

You can too with three simple steps. Visit and support the NGO's.

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